{"title":"#ChooseWool","description":"\u003cp\u003eThe Campaign for Wool was launched in 2010 to educate consumers about the benefits of wool and help support and grow the wool industry. The Campaign was the brainchild of His Majesty King Charles III when he was Prince of Wales. His Majesty champions natural, renewable wool and its benefits for fashion and interiors. Choosing wool can help care for our planet, reducing the volume of man-made fibres going into landfill and the ocean.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca title=\"The Campaign for Wool | October 2023\" href=\"https:\/\/www.campaignforwool.org\/calendar\/wool-month\/\"\u003e#ChooseWool\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"block-border-wool-throw-cool","title":"Block Border Wool Throw in Cool","description":"\u003cp\u003eIntroducing our 'Cool' Block Border Wool Throw, featuring elegant grey and blue tones. Crafted from extremely fine Merino wool, this simple yet sophisticated throw is made in our Scottish mill using the finest of fibres. Perfect for adding a touch of refinement to any space, this throw offers both warmth and style.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":47068154429718,"sku":"WDC01871RU7453ONE","price":495.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WD1871_RU7453-IMG_3773_RT.webp?v=1747644728"},{"product_id":"navy-overcheck-double-face-lambswool-throw","title":"Double Face Lambswool Throw in Brown \u0026 Navy Overcheck","description":"\u003cspan\u003eOur Navy Overcheck Double Face Lambswool Throw is made from highest quality lambswool fibres, woven in Elgin, Scotland, offering a traditional and stylish look that mirrors the colours of the Scottish countryside. \u003c\/span\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":47766506570006,"sku":"WD000021RU6955ONE","price":395.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WD21_RU6955-IMG_3584_RT.webp?v=1736425046"},{"product_id":"grey-white-check-double-face-lambswool-throw","title":"Double Face Lambswool Throw in Grey \u0026 White Check","description":"\u003cspan\u003eThis versatile throw in shades of grey will give your space a modern edge, while providing warmth and comfort at the same time. It features two complementing designs, offering a traditional and stylish look.\u003c\/span\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":47766539501846,"sku":"WD000021RU6951ONE","price":395.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WD21_RU6951-IMG_3764_RT.webp?v=1736425902"},{"product_id":"camel-merino-wool-scarf","title":"Merino Wool Camel Scarf","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003cspan\u003eIndulge in our ultrafine camel scarf, crafted with the finest merino wool to honour our tradition of using only the most luxurious fibres in the world to create exquisite and timeless accessories.\u003c\/span\u003e\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":47782965084438,"sku":"WDC01797HB4315ONE","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WD1797-SB4142_LOOPED.jpg?v=1720447274"},{"product_id":"the-highgrove-heritage-scarf","title":"Camel Highgrove Heritage Scarf","description":"\u003cp\u003eThis honey-toned commemorative scarf is a textile heritage collaboration between Johnstons of Elgin and the King's family estate, Highgrove and its natural Merino Wool fibres can be traced from farm to finished product.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWe will donate 10% of retail sales from the scarf to \u003cspan\u003eThe King's Foundation\u003c\/span\u003e, dedicated to creating communities for a more sustainable world.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"\/en-no\/pages\/stories-the-highgrove-scarf\" title=\"Read More about our Highgrove collaboration\"\u003eThe Highgrove Collection\u003c\/a\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":47879872119062,"sku":"WDC01797AU6488","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WD001797-AU6488_LOOPED.jpg?v=1716987512"},{"product_id":"green-grey-the-highgrove-heritage-scarf","title":"Green Highgrove Heritage Scarf","description":"\u003cp\u003eOur new Limited Edition Highgrove Heritage Scarves in green and grey is based on the original Highgrove Heritage pattern. The Highgrove Heritage Scarf was first launched in 2021 to coincide with the Campaign for Wool's 11th year and COP26. We have woven elements of nature into the heart of the design, placing the iconic Prince of Wales check over an enlarged Shepherd check to provide an aesthetic that reflects the history of traditional checks and tweeds. The Highgrove Heritage Scarf is a modern interpretation of these historical designs.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWe will donate 10% of retail sales from the scarf to \u003cspan\u003eThe King's Foundation\u003c\/span\u003e, dedicated to creating communities for a more sustainable world.\u003cbr\u003e\u003cbr\u003e\u003ca href=\"\/en-no\/pages\/stories-the-highgrove-scarf\" title=\"Read More about our Highgrove collaboration\"\u003eThe Highgrove Collection\u003c\/a\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":48400287236374,"sku":"WDC01797AU8818","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WDC01797-AU8818-GREEN-GREY-DETAIL-02.jpg?v=1720439137"},{"product_id":"bottle-green-tweed-glen-check-wool-throw","title":"Tweed Glen Check Wool Throw in Green","description":"\u003cp\u003eOur Tweed Glen Check Wool Throw is made from the finest wool, and features a timeless tweed check pattern in neutral tones. Perfect for cosying up on chilly evenings or adding a touch of Scottish tradition to your home.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":53655912448385,"sku":"WDC01930RU7652ONE","price":595.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/Johnstons-of-Elgin_7O7A4285_Styled-by-Kirsty-Ingram_Photograph-by-Angus-Bremner.webp?v=1734352581"},{"product_id":"blonde-ombre-check-merino-scarf","title":"Ombre Check Natural Merino Scarf","description":"\u003cp\u003eOur Blonde Ombre Check Merino Scarf. This luxurious accessory, crafted from premium merino wool, features a stunning ombre check design in shades of natural. Soft, warm, and stylish, this scarf is the perfect addition to any outfit.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":54196743111041,"sku":"WDC01797RU7635ONE","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WDC01797RU7635BLONDE.webp?v=1746090443"},{"product_id":"natural-tweed-glen-check-scarf","title":"Tweed Glen Check Natural Scarf","description":"\u003cp\u003eCrafted with 100% wool, our Natural Tweed Glen Check Scarf is perfect for braving the elements in style. Stay warm and stylish with this high-quality accessory.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"Default Title","offer_id":54275138388353,"sku":"WDC01923RU7651ONE","price":175.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/WDC1923RU7651NATURAL.webp?v=1746091038"},{"product_id":"partridge-tweed-herringbone-womens-the-great-coat","title":"The Great Coat in Brown","description":"\u003cp class=\"MsoNormal\" style=\"line-height: 150%;\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eThis statement piece is inspired by Great Coat fabrics from our archives, first developed over a hundred years ago. The compact wool fabric, combined with the worsted yarn, creates a coat that is both luxuriously soft and exceptionally durable.\u003cbr\u003e\u003cbr\u003eThe herringbone pattern provides a smooth texture, while the relaxed tailored fit and wide collar offer a modern, versatile silhouette. Whether layered over a sweater or worn as the focal point of your outfit, our fully lined, double-breasted Great Coat will elevate your autumn looks every time.\u003c\/span\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"S","offer_id":54275396239745,"sku":"TD000438RU7671S","price":1500.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54275396272513,"sku":"TD000438RU7671M","price":1500.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54275396305281,"sku":"TD000438RU7671L","price":1500.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000438_RU7671-PARTRIDGE-TWEED-HERRINGBONE-10_RT_model_front.jpg?v=1770030275"},{"product_id":"bottle-dark-twill-womens-the-great-coat","title":"The Great Coat in Green","description":"\u003cp class=\"MsoNormal\" style=\"line-height: 150%;\"\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003eThis statement piece is inspired by Great Coat fabrics from our archives, first developed over a hundred years ago. The compact wool fabric, combined with the worsted yarn, creates a coat that is both luxuriously soft and exceptionally durable.\u003cbr\u003e\u003cbr\u003eThe herringbone pattern provides a smooth texture, while the relaxed tailored fit and wide collar offer a modern, versatile silhouette. Whether layered over a sweater or worn as the focal point of your outfit, our fully lined, double-breasted Great Coat will elevate your autumn looks every time.\u003c\/span\u003e\u003cspan style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"S","offer_id":54275408232833,"sku":"TD000438RU7672S","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54275408265601,"sku":"TD000438RU7672M","price":1500.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54275408298369,"sku":"TD000438RU7672L","price":1500.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000438_RU7672-BOTTLE-DARK-TWILL-3_RT_model_front.jpg?v=1770030138"},{"product_id":"moorland-glen-balmacaan-mens-coat","title":"'The Balmacaan' Coat | Moorland Glen Urquhart Check","description":"\u003cp\u003eA relaxed classic, The Balmacaan is a long, loose-fitting coat designed for effortless layering. Cut in our Moorland Glen Urquhart check, it features raglan sleeves and a single-breasted front, offering ease of movement and timeless appeal.\u003cbr\u003e\u003cbr\u003eOriginally created in the 1880s for a Scottish country estate, this style remains a go-to for versatile, refined outerwear. Wear it over knits, hoodies, or tailoring.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"XS","offer_id":54487180673409,"sku":"TD000475RU7677XS","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"S","offer_id":54487180706177,"sku":"TD000475RU7677S","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54487180738945,"sku":"TD000475RU7677M","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":54487180771713,"sku":"TD000475RU7677L","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":54487180804481,"sku":"TD000475RU7677XL","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"XXL","offer_id":54487180837249,"sku":"TD000475RU7677XXL","price":1750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000475_RU7677-MOORLANDGLENURQUHARTCHECK57_RT_model_front.jpg?v=1770117401"},{"product_id":"slate-glen-balmacaan-mens-coat","title":"'The Balmacaan' Coat | Dark Slate Check","description":"\u003cp\u003eA relaxed classic, The Balmacaan is a long, loose-fitting coat built for effortless layering and all-day comfort. Tailored in our Dark Slate Glen Urquhart check, it features raglan sleeves and a single-breasted front - hallmarks of its ease and timeless style.\u003cbr\u003e\u003cbr\u003eFirst introduced in the 1880s for a Scottish country estate, this enduring design pairs seamlessly with everything from chunky knits to refined suiting.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"XS","offer_id":54487168352641,"sku":"TD000475RU7678XS","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"S","offer_id":54487168385409,"sku":"TD000475RU7678S","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54487168418177,"sku":"TD000475RU7678M","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54487168450945,"sku":"TD000475RU7678L","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":54487168483713,"sku":"TD000475RU7678XL","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"XXL","offer_id":54487168516481,"sku":"TD000475RU7678XXL","price":1750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000475_RU7678-DARKSLATEGLENURQUHARTCHECK4_RT_model_front.jpg?v=1770117322"},{"product_id":"grey-modern-twill-mens-wool-car-coat","title":"Wool Grey Car Coat","description":"\u003cp\u003eA refined essential for the colder months, the Modern Twill Car Coat is crafted from dense grey wool twill for warmth and structure. Its single-breasted design, unlined construction, and above-the-knee length offer a clean silhouette with ease of movement.\u003cbr\u003e\u003cbr\u003eEqually suited to tailored looks or casual layers, it’s a versatile outer layer that balances practicality and style.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"36","offer_id":54341212668289,"sku":"TD000473RU767936","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"38","offer_id":54341212701057,"sku":"TD000473RU767938","price":1250.0,"currency_code":"GBP","in_stock":true},{"title":"40","offer_id":54341212733825,"sku":"TD000473RU767940","price":1250.0,"currency_code":"GBP","in_stock":true},{"title":"42","offer_id":54341212766593,"sku":"TD000473RU767942","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"44","offer_id":54341212799361,"sku":"TD000473RU767944","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"46","offer_id":54341212832129,"sku":"TD000473RU767946","price":1250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000473_RU7679-GREYMODERNTWILL9_RT_model_front.jpg?v=1770117242"},{"product_id":"shale-modern-twill-mens-wool-car-coat","title":"Wool Grey Car Coat","description":"\u003cp\u003eA refined cold-weather essential, the Car Coat is crafted from dense Shale grey wool twill for warmth, structure, and a smooth hand feel. Its single-breasted front, unlined interior, and above-the-knee cut create a streamlined silhouette with natural ease of movement.\u003cbr\u003e\u003cbr\u003eEqually at home over suiting or casual layers, it’s a versatile outer layer that blends classic design with modern practicality.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"36","offer_id":54341256806785,"sku":"TD000473RU768036","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"38","offer_id":54341256839553,"sku":"TD000473RU768038","price":1250.0,"currency_code":"GBP","in_stock":true},{"title":"40","offer_id":54341256872321,"sku":"TD000473RU768040","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"42","offer_id":54341256905089,"sku":"TD000473RU768042","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"44","offer_id":54341256937857,"sku":"TD000473RU768044","price":1250.0,"currency_code":"GBP","in_stock":false},{"title":"46","offer_id":54341256970625,"sku":"TD000473RU768046","price":1250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000473_RU7680-SHALEMODERNTWILL2_RT_model_front.jpg?v=1770117172"},{"product_id":"womens-balmacaan-coat-peregrine-glen-urquhart","title":"Women's Balmacaan Coat | Peregrine Glen Urquhart","description":"\u003cp\u003eOur 100% lambswool women's overcoat is relaxed-fit, half-lined, with internally bound seams, double pockets, and raglan sleeves. The generous cut allows for ease of movement and accommodates cold-weather layering, perfect over lofty cashmere knitwear. The Balmacaan is the ideal match for long \u003ca href=\"\/en-no\/collections\/scarves-stoles\" title=\"Shop Cashmere Scarves and Stoles from Johnstons of Elgin\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003escarves and stoles\u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/a\u003e, as its long front allows them to hang naturally, despite the oversized styling of the coat.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"S","offer_id":54441752691073,"sku":"TD000517RU7696S","price":1750.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":54441752723841,"sku":"TD000517RU7696M","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54441752756609,"sku":"TD000517RU7696L","price":1750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000517_RU7696PERINGRINEGLENURQUHART20_RT_model_front.jpg?v=1770025271"},{"product_id":"womens-balmacaan-coat-shale-houndstooth","title":"Women's Balmacaan Coat | Shale Houndstooth","description":"\u003cp\u003eOur 100% lambswool women's overcoat is relaxed-fit, half-lined, with internally bound seams, double pockets, and raglan sleeves. The generous cut allows for ease of movement and accommodates cold-weather layering, perfect over lofty cashmere knitwear. The Balmacaan is the ideal match for long \u003ca href=\"\/en-no\/collections\/scarves-stoles\" title=\"Shop Cashmere Scarves and Stoles from Johnstons of Elgin\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003escarves and stoles\u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/a\u003e, as its long front allows them to hang naturally, despite the oversized styling of the coat.\u003c\/p\u003e","brand":"Johnstons of Elgin","offers":[{"title":"S","offer_id":54441781920129,"sku":"TD000517RU7697S","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54441781952897,"sku":"TD000517RU7697M","price":1750.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54441781985665,"sku":"TD000517RU7697L","price":1750.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/files\/TD000517_RU7697SHALEHOUNDSTOOTH16_RT_model_front.jpg?v=1770025197"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0725\/7427\/1766\/collections\/WDC01797-AU8818-GREEN-GREY-DETAIL-02.jpg?v=1759244858","url":"https:\/\/johnstonsofelgin.com\/en-no\/collections\/choosewool.oembed?page=2","provider":"Johnstons of Elgin","version":"1.0","type":"link"}